Setting up online ticketing: An essential transition in 2020?

Setting up online ticketing: An essential transition in 2020?

For sev­er­al years now, Weezevent has been par­tic­i­pat­ing in the devel­op­ment of online tick­et­ing ser­vices for organ­is­ers of fes­ti­vals, con­certs, shows and pro­fes­sion­al and sport­ing events. But for the last few months, new types of events have been inte­grat­ing online tick­et­ing ser­vices into their tick­et sales sys­tems. Among these actors, Weezevent has recent­ly equipped the Deauville-Claire­fontaine Race­course, the Rey­nou Zoo, the Chris­t­ian Dior Muse­um in Granville, and the GENESIS exhi­bi­tion (Sebastião Sal­ga­do). Dis­cov­er how to make the tran­si­tion towards online tick­et­ing in order to replace or com­ple­ment your cur­rent sys­tem — and why this is essen­tial.

Sum­ma­ry

  1. What events can ben­e­fit from online tick­et­ing?
  2. Why are new types of events mak­ing the tran­si­tion?
  3. Choose the right solu­tion for your needs
  4. Con­fig­ure your tick­et­ing options
  5. A sys­tem adapt­ed to free reg­is­tra­tion

1. What events can benefit from online ticketing?

All of them! More and more events are choos­ing to switch all or part of their phys­i­cal tick­et­ing to online tick­et­ing. Cul­tur­al, pro­fes­sion­al and sports events under­took this tran­si­tion sev­er­al years ago, and more recent­ly theme parks, tourist activ­i­ties and exhi­bi­tions have cho­sen to devel­op effec­tive online tick­et­ing sys­tems with Weezevent. The adjusta­bil­i­ty of online tick­et­ing means that all kinds of organ­is­ers can set it up.

2. Why are new types of events making the transition?

Events that tra­di­tion­al­ly oper­at­ed with on-site box offices have opt­ed to move towards online tick­et­ing to avoid gath­er­ings of peo­ple at points of sale, lim­it phys­i­cal con­tact with their staff and make the buy­ing process smoother. All it took was a few days — or a few weeks, depend­ing on the sce­nario — for them to change their prac­tices and sat­is­fy their atten­dees. Some went from an entire­ly phys­i­cal tick­et­ing ser­vice to an advanced sys­tem thanks to Weezeven­t’s ergonom­ic solu­tions.

3. Choose the right solution for your needs

Why did the Deauville-Claire­fontaine Race­course, the Rey­nou Zoo, the Chris­t­ian Dior Muse­um in Granville and the GENESIS exhi­bi­tion (Sebastião Sal­ga­do) recent­ly choose Weezevent to cre­ate their online tick­et­ing ser­vice?

The first rea­son is sim­plic­i­ty of use for atten­dees. Mem­bers of the pub­lic can make their tick­et pur­chas­es in just a few clicks thanks to a sim­pli­fied process, on the device of their choice and through a respon­sive inter­face, with no need to cre­ate an account on the organ­is­er’s web­site.

On the organ­is­er’s side, the tick­et­ing ser­vice is easy to con­fig­ure. The access con­trol tools are reli­able and easy to grasp for staff. Used by more than 200 fes­ti­vals to scan mil­lions of tick­ets every year, our scan­ning devices per­form flaw­less­ly.

Final­ly, the assis­tance pro­vid­ed by Weezeven­t’s advi­sors and tech­ni­cians guar­an­tees incom­pa­ra­ble human sup­port to organ­is­ers embark­ing on the mod­erni­sa­tion of their cus­tomer expe­ri­ence.

4. Configure your ticketing options

Opt­ing for an all-in-one online tick­et­ing ser­vice offers a mul­ti­tude of options which you can choose whether to use depend­ing on the sales sce­nario. Organ­is­ers who switch from on-site tick­et­ing to online tick­et­ing use dif­fer­ent options depend­ing on their needs and their audi­ences’ buy­ing habits:

  • Dat­ed or undat­ed tick­ets;
  • Sev­er­al rates depend­ing on the audi­ence;
  • Adjusta­bil­i­ty thanks to ses­sions;
  • Infor­ma­tion form;
  • Pro­mo­tion code.

5. A system adapted to free registration

‘Online tick­et­ing’ does­n’t always rhyme with ‘online tick­et sales’. This sys­tem can also be use­ful for dis­trib­ut­ing free tick­ets or access to an event or venue, or for col­lect­ing reg­is­tra­tions. More and more organ­i­sa­tions come to Weezevent to con­trol their events’ capac­i­ty. By com­bin­ing a reg­is­tra­tion mod­ule with quo­ta lim­i­ta­tion and an access con­trol sys­tem, organ­is­ers can eas­i­ly lim­it the num­ber of peo­ple access­ing a spe­cif­ic area. They can mon­i­tor in real time the num­ber of reg­is­tra­tions before the event and the num­ber of peo­ple enter­ing at the time of the event.

Weezevent has already equipped more than 200,000 events with its solu­tions for online tick­et­ing, access con­trol, cash­less pay­ment and CRM. Why wait to do the same? Click on the but­ton below to dis­cov­er all our fea­tures and cre­ate your first online tick­et­ing ser­vice in just a few clicks:

Plan­ning an event

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