From May 18 to May 21, Taste of Paris, a big gastronomic event, took place at Le Grand Palais. A 3rd edition that was expected by the fine cuisine enthusiasts who could taste some of the best Paris’s restaurant delicacies. They could meet some of the French gastronomic celebrities and buy exceptional products! Weezevent was part of the success of this event gathering more than 30 000 persons. Indeed, we have provided the organization with our ticketing and cashless technologies.
An International Stage for this gastronomic festival
Founded in London in 2004 under the name Taste Festival, now promoting 22 events all around the world, gathering more than 490 000 visitors each year. Since 2015, Taste of Paris has been able to stand out as one of the flagship events of the French gastronome.
A cashless solution served on a silver platter
Our cashless solution was chosen to reduce the waiting time at the food stands and to make the payment experience easier for everybody. We have provided the chefs with our cashless devices so that they could focus more on their exchanges with the participants than on the cash management.
So what did the chefs think about this technology?
The chef Nicolas Beaumann has accepted to answer our questions:
Weezevent: Can you introduce yourself briefly?
Nicolas Beaumann, 38 years old, Chef at La Maison Rostang (2 stars in the Michelin guide) for 9 years now.
Weezevent: How did you like this new edition of Taste of Paris ?
Awesome, once again! That’s an enlightening and very pleasant festival. We meet more people in 4 four days than in an entire year in our kitchen.
Weezevent: What do you think about our cashless solution ?
It’s extremely convenient for the clients, and for us ! The time saving during the payment process is considerable. And the fact that there is no exchange of cash money makes the global experience more friendly and festive.
Weezevent: Did the technology facilitate the transactions at your stand ?
Absolutely. Because everything was preconfigured, every member of the staff could manage payments and thus help me. I also liked the convenient size and the easy grip of the handheld devices. It definitely improved the global experience at our stand.
Weezevent: A last word maybe ?
I always say that cooking must be as pleasant for the chef than for the clients. And this 2017 edition of Taste of Paris had definitely respected my motto !