Organising online classes: 7 essential steps

Organising online classes: 7 essential steps

Do you give face-to-face lessons but want to devel­op your audi­ence? Are you look­ing to get start­ed but wor­ried about the dif­fi­cul­ties you might run into? Why not con­sid­er offer­ing your class­es online? Cre­at­ing your first class­es online could be a way to bring your project to life by lim­it­ing the risks com­pared to face-to-face class­es, as there is no need for room rental, trav­el, and so on. Here are the 7 essen­tial steps for cre­at­ing online class­es wor­thy of your expertise.


  1. Man­age reg­is­tra­tions for your online classes
  2. Cre­ate and use attendee forms
  3. Hold your class­es with the right tools
  4. Pub­li­cise and sell your online classes
  5. Retain your students
  6. Keep in touch with your students

1. Manage registrations for your online classes

Now that you’re ready to launch your online class­es, it’s time to man­age reg­is­tra­tions. To do this, Weezevent pro­vides intu­itive tools for organ­is­ers and their atten­dees, includ­ing reg­is­tra­tion by form, online pay­ment, book­ing, mon­i­tor­ing and check­ing of atten­dees, turnover mon­i­tor­ing, and more. Every­thing is brought togeth­er so that you can man­age reg­is­tra­tions with com­plete inde­pen­dence and keep track of how reg­is­tra­tions are pro­gress­ing in real time. You can even sell your online class­es by set­ting a price for registrations.

2. Create and use attendee forms

To be able to sup­port your stu­dents as best as pos­si­ble, some infor­ma­tion about them might be cru­cial. In order to address cer­tain top­ics in a clear way, you may, for exam­ple, need to know the lev­el of your atten­dees and future stu­dents before you even start hold­ing your online class­es. With the attendee form, you can request all the infor­ma­tion you need from atten­dees, on a manda­to­ry or option­al basis.

3. Hold your classes with the right tools

Today, video­con­fer­enc­ing is a tool that is wide­ly used in many pro­fes­sion­al fields, espe­cial­ly for deliv­er­ing class­es (e.g. yoga, cook­ing). Although dif­fer­ent from stan­dard face-to-face class­es, using a video­con­fer­ence tool (such as Zoom, Google Meets, Face­book, and so on) is increas­ing­ly val­ued thanks to its abil­i­ty to bring peo­ple togeth­er regard­less of dis­tance. With this tool, you have the oppor­tu­ni­ty to deliv­er your class­es while dis­cussing with and help­ing your stu­dents. Despite the dis­tance, the link between you and your stu­dents will remain strong as long as you do every­thing you can to strength­en it.

4. Publicise and sell your online classes

Good com­mu­ni­ca­tion around your events is essen­tial for stack­ing all the odds in your favour and attract­ing as many stu­dents as pos­si­ble. The greater your field of com­mu­ni­ca­tion, the greater your chances of attract­ing an inter­est­ed audi­ence. Since social net­works (Face­book, Insta­gram, LinkedIn, etc.) are now the pre­ferred com­mu­ni­ca­tion chan­nels among inter­net users, it’s impor­tant that you use them. Weezevent allows you tovinte­grate your tick­et­ing sys­tems into your web­sites and your Face­book page or event, and also gives you a link to share on oth­er net­works for access­ing your online tick­et­ing system.

5. Retain your students

A good teacher must cre­ate a rela­tion­ship based on trust. It’s there­fore impor­tant to con­sid­er a method of retain­ing your stu­dents. Set­ting up a reten­tion strat­e­gy will soon be of major impor­tance for your busi­ness. Retain­ing your stu­dents will have many pos­i­tive impacts, the most impor­tant of which is guar­an­tee­ing a min­i­mum income in the long term — which will be high­er or low­er depend­ing on the num­ber of stu­dents attend­ing all of your new class­es. To do this, you can, for instance, pro­vide them with a pro­mo­tion­al code giv­ing them access to pref­er­en­tial rates.

6. Keep in touch with your students

Beyond retain­ing your stu­dents with offers, sim­ply main­tain­ing con­tact with them will play a major role in keep­ing your audi­ence engaged. To do this, Weezevent gives its organ­is­ers the option to use its CRM tool Weez­Tar­get. This allows you to com­mu­ni­cate effec­tive­ly with your stu­dents using a sys­tem of tar­get­ed email cam­paigns. For exam­ple, you can design dif­fer­ent emails when announc­ing your future class­es, includ­ing one mes­sage for loy­al atten­dees and anoth­er for ‘dropouts’.

Our var­i­ous tools help you organ­ise online class­es wor­thy of the exper­tise you wish to pass on to your future stu­dents. Dis­cov­er all our fea­tures now by click­ing on the but­ton below:

Plan­ning classes

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